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The 6 building blocks of the AI-driven direct distribution ecosystem

How to turn AI into a real advantage for your hotel? Discover the 6 key pieces to building a coherent direct sales ecosystem connected to your business. ...

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Everything you need to know about trivago’s new Free Booking Links

trivago is offering independent hotels without active campaigns on the metasearch engine the opportunity to increase their visibility and direct revenue with these free ads…

Paola Romero31/03/2023

The reasons why customers use Booking.com (and so do I)

We put ourselves in the customer's shoes to provide a real-life case study: Why Pablo Delgado, CEO America at Mirai, ended up booking a hotel through Booking.com rather than the direct channel. …

Pablo Delgado27/03/2023

Visibility boosters and marketing in OTAs: a guide to understanding, choosing and comparing each option

With this guide you will be able to analyze which OTA visibility actions really bring you potential revenue in order to make more effective decisions.…

Pablo Delgado15/03/2023

Understanding the value proposition of paid and free Google Hotels

Google Hotels has become a key source of traffic and revenue for the direct channel for most hotels. Both paid campaigns and free booking links are important parts of this. Get to know them to get the most out of them!…

Pablo Delgado28/02/2023

10 questions and answers about upcoming challenges in hotel distribution that may interest you

questions and answers hotel distribution mirai

In this post, we collect some of the questions hoteliers have been asking us in recent weeks about the current context, risks and implications, as well as our vision and recommendations for the next challenges in hotel distribution.…

Pablo Sánchez15/02/2023

featured

The 6 building blocks of the AI-driven direct distribution ecosystem

Everything you need to know about trivago’s new Free Booking Links

The reasons why customers use Booking.com (and so do I)

Visibility boosters and marketing in OTAs: a guide to understanding, choosing and comparing each option

Understanding the value proposition of paid and free Google Hotels

10 questions and answers about upcoming challenges in hotel distribution that may interest you

Recent Posts

Authors

About Mirai

featured

The 6 building blocks of the AI-driven direct distribution ecosystem

Everything you need to know about trivago’s new Free Booking Links

The reasons why customers use Booking.com (and so do I)

Visibility boosters and marketing in OTAs: a guide to understanding, choosing and comparing each option

Understanding the value proposition of paid and free Google Hotels

10 questions and answers about upcoming challenges in hotel distribution that may interest you

Recent Posts

Authors

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About Mirai