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How will Booking.com’s new credit card affect hotels and their direct channel?

Booking launches a credit card in the U.S. Is it a real threat to your hotel? We analyze Booking’s new strategy and its impact on your direct channel....

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Hitting rock bottom

small reach botton covid

After the unprecedented collapse of the pickup in recent weeks, we analyzed the demand trend to see if we had reached the maximum drop that indicates the change in trend where the upcoming dates should go better.…