MCP natively connects your hotel with AI assistants, offering secure, structured data (official content, rates, availability, policies, and more). Preparation is not optional: it’s strategy....
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Are you sure you are using the appropriate KPIs to measure your direct sales? Discover how to do it correctly, interpret the results and move in the right direction.…
Do you know how these Booking.com visibility boosting programmes work? Do they generate incremental demand for your hotel? What are the disadvantages? …
We are starting a new series of interviews where Trevor Grant, Chief Cheerleader at Revenue Hub, talks to Pablo Sánchez, our Consulting Director.…
Applying discounts to encourage loyalty does not increase your ADR, it decreases it. However, loyalty does increase your net ADR, the most important KPI to measure your profitability.…
The DMA supports fairer competition in digital markets, but Booking.com considers it is not a gatekeeper. What implications could this have for the industry if the EC accepts its claims?…
