Posts tagged with: data

Mirai integrates with the Hubspot CRM

With Hubspot you can increase and centralise customer data, segment it to run email marketing campaigns and conduct satisfaction surveys, improving customer loyalty.…

amaialopez17/10/2024

DMA impact on hotels: 0.8% loss of direct reservations

The DMA reduces EU direct hotel bookings by 0.8%, with Hotel Ads decreasing its relative share by -33%, profiting OTAs and increasing your distribution costs. …

Pablo Delgado14/10/2024

The metasearch funnel in detail: the free booking links funnel and data sources (Part 3)

Do Google's free booking links have their own funnel? How are they different from the paid advertisements? How can we check the data? We explain everything in the third instalment of “The Metasearch Funnel” series.…

Diego Varela25/09/2024

New version of Mirai BI: more attractive, modern and functional

Discover the new features of our data analysis tool: updated design and usability, full customisation of tables, new onboarding layer, improved filters...…

amaialopez03/09/2024

DMA implementation sinks 30% of clicks and bookings on Google Hotel Ads

How do Google's changes affect the user? What have hotels lost? What does this mean for the hotel industry? What about Booking.com? Is it a gatekeeper? Who stands to gain?…

Javier Delgado07/05/2024

Mirai integrates with Optimand to display direct sales together with destination demand and pricing trends

The integration between Optimand and Mirai provides you with access to your direct sales, giving you a better understanding of your market and helping optimize sales.…

Isabel Rey11/04/2024

Mirai integrates with the Fideltour hotel CRM system

At Mirai we have integrated with Fideltour so that you can centralise your data sources and increase your contacts, your marketing efficiency and the satisfaction and loyalty of your customers.…

Equipo de Mirai02/10/2023

Reasons to be concerned about the new DMA that you haven’t yet heard about

The DMA supports fairer competition in digital markets, but Booking.com considers it is not a gatekeeper. What implications could this have for the industry if the EC accepts its claims?…

Marta Romero13/07/2023

You now have the most comprehensive upselling reports available in BI

We include the new upselling report to those already available in our BI, providing the detailed data about the activity of this functionality, such as proposed upsellings, conversion rates, etc.…

amaialopez13/06/2023

New version of Mirai BI: more information, easier access and better organised

We launched our BI almost two years ago, and we haven't stopped improving it since then. Our latest version is now available.…

Isabel Rey26/01/2023

Posts tagged with: data

Mirai integrates with the Hubspot CRM

DMA impact on hotels: 0.8% loss of direct reservations

The metasearch funnel in detail: the free booking links funnel and data sources (Part 3)

New version of Mirai BI: more attractive, modern and functional

DMA implementation sinks 30% of clicks and bookings on Google Hotel Ads

Mirai integrates with Optimand to display direct sales together with destination demand and pricing trends

Mirai integrates with the Fideltour hotel CRM system

Reasons to be concerned about the new DMA that you haven’t yet heard about

You now have the most comprehensive upselling reports available in BI

New version of Mirai BI: more information, easier access and better organised

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Posts tagged with: data

Recent Posts

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About Mirai