Challenges (strategic, marketing and operations) of selling extras in your direct channel

Why should hotels offer extras in their booking engine? What practices help market them successfully? How do you simplify operations?…
Why should hotels offer extras in their booking engine? What practices help market them successfully? How do you simplify operations?…
Via API, we synchronize sales information between the two systems, allowing you to validate your bookings status automatically, thereby saving time and reducing errors. …
Following a successful trial period, Portugal's largest hotel group will implement Mirai's booking engine on its corporate website. …
One of the key factors behind the success of the OTAs is their heavy investment in online marketing. Hoteliers, however, remain reluctant to invest. Why continue allowing intermediaries to own the customer relationship rather than you? …
We remind you of the innovations that have marked our 2023 so that you can make the most of them.…
We sumarize the most relevant contents that have marked our 2023, those we hope will help you keep updated and optimize your direct sales and distribution.…
Aligning your direct sales strategy with digital marketing is key to getting the best return on your investments. If you think you still haven't the formula quite right, this guide will help you do it.…
96 out of every 100 users leave hotel websites without booking. Mirai Rescue respond to potential abandonment by users to make sure they come back to finish their booking, recovering 1.71% of lost sales.…
Are you sure you are using the appropriate KPIs to measure your direct sales? Discover how to do it correctly, interpret the results and move in the right direction.…
Applying discounts to encourage loyalty does not increase your ADR, it decreases it. However, loyalty does increase your net ADR, the most important KPI to measure your profitability.…