Posts tagged with: directsales

The best of the Mirai 2023 Blog: our most read posts

We sumarize the most relevant contents that have marked our 2023, those we hope will help you keep updated and optimize your direct sales and distribution.…

Isabel Rey11/12/2023

A hotelier’s survival guide: steps to profitable investment

mirai hotelier guide profitable investment

Aligning your direct sales strategy with digital marketing is key to getting the best return on your investments. If you think you still haven't the formula quite right, this guide will help you do it.…

Marta Romero04/12/2023

Mirai Rescue or how to recover a lost sale

96 out of every 100 users leave hotel websites without booking. Mirai Rescue respond to potential abandonment by users to make sure they come back to finish their booking, recovering 1.71% of lost sales.…

Pablo Delgado28/11/2023

Measuring the performance of your direct channel

measuring performance direct channel mirai

Are you sure you are using the appropriate KPIs to measure your direct sales? Discover how to do it correctly, interpret the results and move in the right direction.…

Pablo Delgado18/10/2023

No, loyalty does not increase your ADR, but it’s still worth it

Applying discounts to encourage loyalty does not increase your ADR, it decreases it. However, loyalty does increase your net ADR, the most important KPI to measure your profitability.…

Pablo Delgado06/09/2023

Reasons to be concerned about the new DMA that you haven’t yet heard about

The DMA supports fairer competition in digital markets, but Booking.com considers it is not a gatekeeper. What implications could this have for the industry if the EC accepts its claims?…

Marta Romero13/07/2023

5 tools in your Google profile to increase your direct sales that you’ve probably never heard of

Some free tools in your Google Hotels profile give you a great chance to analyze your hotel and your competitors so you can adjust your distribution strategy.…

Simón Barreiro16/05/2023

This is how Tripadvisor net commission per stay model works

Does it exclude cancellations and no-shows? What commissions are available? Which markets is it available in? What visibility will my hotel have at each commission level?... …

Diego Varela03/05/2023

The seven deadly sins of distribution

What practices should you avoid to ensure that your distribution does not turn into hell?…

Marta Romero26/04/2023

Mirai Consulting success story : Bahia Principe Hotels & Resorts’ direct sales turn around its competitive situation

Has gone from a level of competitiveness that could be improved to a very good level, improving its metasearch campaigns and achieving more bookings at a more efficient cost.…

Isabel Rey19/04/2023

Posts tagged with: directsales

The best of the Mirai 2023 Blog: our most read posts

A hotelier’s survival guide: steps to profitable investment

Mirai Rescue or how to recover a lost sale

Measuring the performance of your direct channel

No, loyalty does not increase your ADR, but it’s still worth it

Reasons to be concerned about the new DMA that you haven’t yet heard about

5 tools in your Google profile to increase your direct sales that you’ve probably never heard of

This is how Tripadvisor net commission per stay model works

The seven deadly sins of distribution

Mirai Consulting success story : Bahia Principe Hotels & Resorts’ direct sales turn around its competitive situation

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Posts tagged with: directsales

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