Google Property Promotion Ads, now available for Mirai clients

We have activated PPA campaigns under the commission mode, so you do not have to anticipate investment and you will only pay for those bookings that actually materialize.…
We have activated PPA campaigns under the commission mode, so you do not have to anticipate investment and you will only pay for those bookings that actually materialize.…
One of the biggest problems for metasearch engines is the lack of price accuracy, caused by the differences in taxes and discrepancy in legislations across the many countries regarding the way prices appear. Google is the first metasearch engine that enables the user to choose how to display prices.…
We explain how the Room Booking Module works, its benefits, its drawbacks, and how it fits into Google's positioning strategy in the hotel industry.…
Channels advertised on GHA can now also show photos of the rooms as well as their prices. We believe that it is an opportunity for your direct sale to attract your client visually and reach where some OTAs still can’t. …
In searches by destination on Google Maps the two top results are showing Promoted Hotels, identified as Ads.…
Google is trying out putting Google Hotel Ads (GHA) above AdWords, a substantial change for users, advertisers and Google itself.…
Occupancy filters now appear on GHA, increasing its reach to many more users. Given that many OTAs are limited to showing prices for double occupancy, this is an opportunity for direct channels.…