Google Hotels has become a key source of traffic and revenue for the direct channel for most hotels. Both paid campaigns and free booking links are important parts of this. Get to know them to get the most out of them!…
We analysed the contribution of metasearch engines to the direct channel revenues of almost 1000 hotels. How can you not participate in a channel that generates an average share of more than 13%? …
While the World Travel Market take place, our CEO Javier Delgado will join the HIC Evening Camp and networking party in London.…
Pau Siquier and Trevor Grant look specifically at the lower funnel: What is it, why is it so important and why is it possibly the most effective way of traffic acquisition for the hotels.…
Today we are opening a series of interviews on Digital Marketing in which Trevor Grant, Chief Cheerleader at Revenue Hub interviews Pau Siquier, our Digital Marketing Director…
We have integrated an improved version of the payment gateway Addon Payments by Comercia Global Payments into our booking engine.…
Google Hotel Ads continues to evolve. Book on Google (BoG), has now modified the way it shows users room results and the different prices and rates.…
Barcelona has double the hotel rooms that it had in the year 2000, just over 9 years ago. They have been increasingly steady year after year, at a rate of 10%. This spectacular increase along with its high quality and the renovation of the oldest hotels has made hotel offer in Barcelona the best in…
Luckily, the label of gay-friendly for a hotel is losing its original meaning given that homosexuality, at least in Spain,is widely accepted now. However, a hotel can go even further than just acceptance and respect, taking concrete actions to attract and encourage this type of clients. A good place to do this is the hotel’s…
In the hotel world, as in other areas, those who break with all the molds, breaking away from the crowd and risking themselves without copying with others are doing are safely paving their path to success. This path will not just be restricted to a few, but it could be open to all if everybody…
