Triptease and Mirai have partnered to offer optimized traffic acquisition and meta-search conversion solutions to enable the direct hotel channel to retrieve reservations.…
Our starred posts. Most read in our blog.…
One of the biggest problems for metasearch engines is the lack of price accuracy, caused by the differences in taxes and discrepancy in legislations across the many countries regarding the way prices appear. Google is the first metasearch engine that enables the user to choose how to display prices.…
Designed to help you precisely and successfully implement your metasearch strategy in full knowledge of what is happening, where and when.…
Google Hotel Ads is leading online marketing for the hotel industry. We have analyzed the performance ot its functionality Room Booking Module and we can conclude that it improves profitability. …
Mirai Metasearch is the solution that allows you to connect direct sales of your hotel to the different price metasearch engines regardless of the booking engine you work with.…
When, back in 2013, we started to see trivago and TripAdvisor adverts offering the possibility of comparing hotel prices, nobody imaged the success they would achieve over the course of the years, especially when Google jumped on the bandwagon with Google Hotel Ads.…
Mirai has completed its integration with Skyscanner to allow the use of a CPA model in addition to the original CPC model available through Mirai since 2016.…
The new trivago filters are a great improvement in terms of usability for finding the hotel and rate that each user wants. Their use will let you stand out above your competition by highlighting your direct channel over OTAs…
We are proposing something bold, new and somewhat fancy… for now: if you do things properly, you won’t need intermediation where you can reach directly. Metasearch engines are within your reach. A logical conclusion?…
