You can give your club a fresh experiential approach with gifts and details, reducing your reliance on discounts. This also enables you to compete with OTAs using a similar value proposition for extras.…
Do you know how these Booking.com visibility boosting programmes work? Do they generate incremental demand for your hotel? What are the disadvantages? …
We continue to offer you powerful tools to improve communication with your customers and drive more direct bookings.…
Applying discounts to encourage loyalty does not increase your ADR, it decreases it. However, loyalty does increase your net ADR, the most important KPI to measure your profitability.…
Some free tools in your Google Hotels profile give you a great chance to analyze your hotel and your competitors so you can adjust your distribution strategy.…
Does it exclude cancellations and no-shows? What commissions are available? Which markets is it available in? What visibility will my hotel have at each commission level?... …
Mirai is one of a limited number of Tripadvisor partners worldwide who can offer a per stay commission model.…
Booking a room with complex occupancy is a challenge, especially on chain websites. We have resolved the complexities that can arise, eliminating confusion for the user and problems at the hotel.…
trivago is offering independent hotels without active campaigns on the metasearch engine the opportunity to increase their visibility and direct revenue with these free ads…
We put ourselves in the customer's shoes to provide a real-life case study: Why Pablo Delgado, CEO America at Mirai, ended up booking a hotel through Booking.com rather than the direct channel. …
