Posts tagged with: technology

Keys to improving the performance of your Google Hotel Ads campaigns (Part 4)

Make the most of Google Hotel Ads by boosting your visibility, demand, Participation Rate, impression share, CTR and conversion rate.…

Diego Varela28/01/2025

What we have done in 2024 that can improve your daily life

Join us as we take a look back at all the new features and improvements that have marked this 2024 and make sure you get the most out of them!…

amaialopez19/12/2024

My take on the underpinning reasons behind the situation caused by the Digital Markets Act interpretation

Javier Delgado analyzes the main causes behind the changes generated by the interpretation of the Digital Markets Act (DMA).…

Javier Delgado04/12/2024

Mirai integrates with Takyon: resellable rates for your bookings

Mirai integrates with Takyon, a platform that enables the resale of non-refundable reservations, offering greater flexibility and new opportunities for hotels.…

amaialopez04/12/2024

Club Mac & Mirai: a decade of innovation and success in direct distribution

Club Mac, together with Mirai, achieves 36% of its turnover from direct sales (vs. 6% in 2013), increasing its profitability and independence due to key technological advances and its distribution optimisation.…

amaialopez12/11/2024

Mirai Twin: an immersive hotel experience through a 3D digital twin

Mirai Twin is the 3D digital twin of your hotel, developed with in-house technology that gives your clients a 100% immersive experience from any angle by using real drone footage of your establishment.…

amaialopez10/06/2024

Pestana entrusts its direct sales to Mirai

Following a successful trial period, Portugal's largest hotel group will implement Mirai's booking engine on its corporate website. …

amaialopez28/02/2024

Spend on commissions or invest in your direct sales?

commission investment direct sales mirai

One of the key factors behind the success of the OTAs is their heavy investment in online marketing. Hoteliers, however, remain reluctant to invest. Why continue allowing intermediaries to own the customer relationship rather than you? …

Pablo Sánchez12/02/2024

Conversion rate doesn’t matter, revenue does

Does the conversion rate reflect the health of your direct sales? Why does an excessive focus on conversion penalize your results? Why is revenue the only KPI you should care about?…

Pablo Delgado16/01/2024

A hotelier’s survival guide: steps to profitable investment

mirai hotelier guide profitable investment

Aligning your direct sales strategy with digital marketing is key to getting the best return on your investments. If you think you still haven't the formula quite right, this guide will help you do it.…

Marta Romero04/12/2023

Posts tagged with: technology

Keys to improving the performance of your Google Hotel Ads campaigns (Part 4)

What we have done in 2024 that can improve your daily life

My take on the underpinning reasons behind the situation caused by the Digital Markets Act interpretation

Mirai integrates with Takyon: resellable rates for your bookings

Club Mac & Mirai: a decade of innovation and success in direct distribution

Mirai Twin: an immersive hotel experience through a 3D digital twin

Pestana entrusts its direct sales to Mirai

Spend on commissions or invest in your direct sales?

Conversion rate doesn’t matter, revenue does

A hotelier’s survival guide: steps to profitable investment

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About Mirai

Posts tagged with: technology

Recent Posts

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About Mirai